PhD microbiologist pivoting to GCC data analytics. Is a master’s needed or portfolio and projects sufficient?

I am finishing a wet-lab microbiology PhD. Over the last year I realised that I prefer data work. I use R, Excel and command line regularly and want to move toward analytics roles in industry rather than academic biology.

My target is business-focused or operational analytics rather than bioinformatics. Long term I am looking at GCC markets, so I expect competition with candidates who already come from consulting or commercial backgrounds.

My question is: Should I spend time and money on a taught master’s in data/analytics/, or build a portfolio, learn SQL and Power BI, and go straight for analyst roles without any “data analyst” experience? I feel like i’m in a difficult spot either way…

I want to hear from people who actually switched from research into analytics or consulting. What convinced your employers:

– another degree
– certifications
– portfolio projects
– internships
– networking and referrals

Of course a mix of them would be ideal. I get that.

If you need context to give a useful answer, say what you need and I’ll add it. Or we can talk privately if you’d like.

Thanks in advance 🙂