Tag: duolingo

Modeling DAU with Markov Chain How to predict DAU using Duolingo’s growth model and control the prediction 1. Introduction Doubtlessly, DAU, WAU, and MAU — daily, weekly, and monthly active users — are critical business metrics. An article “How Duolingo reignited user growth” by Jorge Mazal, former CPO of Duolingo, is #1 in the Growth section of Lenny’s Newsletter…