Tag: trends
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From Transactions to Trends: Predict When a Customer Is About to Stop Buying
From Transactions to Trends: Predict When a Customer Is About to Stop Buying Customer churn is usually a gradual process, not a sudden event. In this post, we analyze monthly transaction trends and convert regression slopes into degrees to clearly identify declining purchase behavior. A small negative slope today can prevent a big revenue loss…
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Google Trends is Misleading You: How to Do Machine Learning with Google Trends Data
Google Trends is Misleading You: How to Do Machine Learning with Google Trends Data Google Trends is one of the most widely used tools for analysing human behaviour at scale. Journalists use it. Data scientists use it. Entire papers are built on it. But there is a fundamental property of Google Trends data that makes…
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The Currents of Conflict: Decomposing Conflict Trends with Gaussian Processes
The Currents of Conflict: Decomposing Conflict Trends with Gaussian Processes arXiv:2506.06828v1 Announce Type: new Abstract: I present a novel approach to estimating the temporal and spatial patterns of violent conflict. I show how we can use highly temporally and spatially disaggregated data on conflict events in tandem with Gaussian processes to estimate temporospatial conflict trends.…
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An Artificial Trend Index for Private Consumption Using Google Trends
An Artificial Trend Index for Private Consumption Using Google Trends arXiv:2503.21981v1 Announce Type: cross Abstract: In recent years, the use of databases that analyze trends, sentiments or news to make economic projections or create indicators has gained significant popularity, particularly with the Google Trends platform. This article explores the potential of Google search data to…