{"id":249,"date":"2024-11-28T07:00:24","date_gmt":"2024-11-28T07:00:24","guid":{"rendered":"https:\/\/mailitics.com\/index.php\/2024\/11\/28\/a-story-of-long-tails-why-uncertainty-in-marketing-mix-modelling-is-important-95fc5a5eb94f\/"},"modified":"2024-11-28T07:00:24","modified_gmt":"2024-11-28T07:00:24","slug":"a-story-of-long-tails-why-uncertainty-in-marketing-mix-modelling-is-important-95fc5a5eb94f","status":"publish","type":"post","link":"https:\/\/mailitics.com\/index.php\/2024\/11\/28\/a-story-of-long-tails-why-uncertainty-in-marketing-mix-modelling-is-important-95fc5a5eb94f\/","title":{"rendered":"A Story of Long Tails: Why Uncertainty in Marketing Mix Modelling is Important"},"content":{"rendered":"<p>    A Story of Long Tails: Why Uncertainty in Marketing Mix Modelling is Important<br \/>\n \t<BR><br \/>\n<BR><\/BR><br \/>\n    <!-- no image --><br \/>\n \t<BR><br \/>\n<BR><\/BR><\/p>\n<div>\n<div class=\"medium-feed-item\">\n<p class=\"medium-feed-image\"><a href=\"https:\/\/towardsdatascience.com\/a-story-of-long-tails-why-uncertainty-in-marketing-mix-modelling-is-important-95fc5a5eb94f\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/cdn-images-1.medium.com\/max\/1792\/1%2AKaCKyQ8v0QFNRzeu3E-Pjw.png?w=1792&#038;ssl=1\" ><\/a><\/p>\n<p class=\"medium-feed-snippet\">\u201cDetails matter. It\u2019s worth waiting to get it right.\u201d<br \/>\n\u2014 Steve Jobs<\/p>\n<p class=\"medium-feed-link\"><a href=\"https:\/\/towardsdatascience.com\/a-story-of-long-tails-why-uncertainty-in-marketing-mix-modelling-is-important-95fc5a5eb94f\">Continue reading on Towards Data Science \u00bb<\/a><\/p>\n<\/div>\n<\/div>\n<p> \t<BR><br \/>\n <BR><\/BR><br \/>\n    Javier Marin<br \/>\n \t<BR><br \/>\n<BR><\/BR><br \/>\n<a href=\"https:\/\/medium.com\/m\/global-identity-2?redirectUrl=https%3A%2F%2Ftowardsdatascience.com%2Fa-story-of-long-tails-why-uncertainty-in-marketing-mix-modelling-is-important-95fc5a5eb94f\">Go to original source<\/a><br \/>\n \t<BR><br \/>\n <BR><\/BR><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Story of Long Tails: Why Uncertainty in Marketing Mix Modelling is Important \u201cDetails matter. It\u2019s worth waiting to get it right.\u201d \u2014 Steve Jobs Continue reading on Towards Data Science \u00bb Javier Marin Go to original source<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62,177,174,173,176,175],"tags":[179,178,180],"class_list":["post-249","post","type-post","status-publish","format-standard","hentry","category-aimldsaimlds","category-bayesian-statistics","category-complex-systems","category-consumer-behavior","category-marketing","category-marketing-attribution","tag-long","tag-story","tag-tails"],"_links":{"self":[{"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/posts\/249"}],"collection":[{"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/comments?post=249"}],"version-history":[{"count":0,"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/posts\/249\/revisions"}],"wp:attachment":[{"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/media?parent=249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/categories?post=249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mailitics.com\/index.php\/wp-json\/wp\/v2\/tags?post=249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}